Then and Now: Audience Experience Has Changed for Your Events, and Here’s Why
You want to make your event a “Wow!” for your audience, right? Engaging. Memorable. Above all, an event experience.
Let’s set the backstory with an opening crawl (we’re Lightspeed, we’re allowed):
A long time ago, in a conference center far, far away.
It is a dark time for event attendees. Keynote speakers, entrenched behind their podiums, hit every bullet on their PowerPoint slides with relentless force.
In the darkness, audience members shift in their seats and cough in sequence. Dreaming of the scheduled agenda break.
The besieged event planner huddles backstage. A daring new hope glimmers for a brighter, engaging future…”
